PIM for eCommerce: how to improve the customer experience
e commerce and Online Shop, the PIN is your best ally.
Adopting aPIM Product Information Management in your eCommerceis essential above all in order not to find yourself, once the project has started, with thousands of products to manage and not knowing how to do it. In fact, data managers such as SMEs have the purpose of helping companies to better organize product information, from the most technical to assets and allow for maximum management and enhancement.
For an eCommerce with thousands of products, information, descriptions, images and cards to manage, it is very important to adopt a PIM or Communication Data Manager.
In fact, in the customer experience of your eCommerce it is essential to be able to automatically intercept the products according to various criteria useful to satisfy the user’s search.
Customer Experience, eCommerce and PIM
So not only do we have to logically deposit product information but we must enrich it with hidden contents that allow a more organic and dedicated search of information by the user.
E-commerce: the PIM On Page®
To manage your e-commerce product catalog, discover On Page®: the PIM and Communication Data Manager , that will completely revolutionize the method you work with.
Publishing and synchronization
Excel import and export
With just a few clicks, massively publish and update product information on your website and e-commerce.
Update your database starting from the documents you usually use in the company, thanks to the native integration with MS Excel.
SEO optimization
Excel import and export
Manage keywords and tags useful for optimization and positioning on search engines.
On Page® easily integrates with leading CMSs like WordPress, but the possibilities for communicating with your website are endless: custom collectors, database table relationships, web services, exports, and more.